Search for Course

Code Titel ST Date EN Date Venue Register
MAS10 Basic Sales 2025-07-24 2025-07-28 cairo
MAS10 Basic Sales 2025-03-20 2025-03-24 Alex
MAS10 Basic Sales 2025-05-22 2025-05-26 IStanbul
MAS10 Basic Sales 2025-09-24 2025-09-28 Sharm El-Shaikh

 Course objective

  • Provide trainees with the:
  • latest scientific methods and basic used in the fields of sales,
  • Concept of sales and marketing and their importance..
  • Sales process steps and how to identify the needs of customers.
  • Concept and personality traits that must be met in a successful sales.
  • Provide participants with tools to identify the tasks and functions and the types of sales.
  • Ask & different types of questions.
  • Meaning of time and importance of time management.
  • Meaning of negotiation and recognize the stages of negotiating the sale.
  • Objections and understand objections in a professional manner.
  • Ethics of the profession of selling and its impact on the success of the selling process.
  • Set  standards for measuring quality and recognize the indicators of the quality of service

Course outline

  • Introduction to sales management
  • The sales cycle and finding new clients
  • Purchasing behavior and the psychology of selling.
  • Skills to choose between different styles.
  • Types of customers and how to deal with them.
  • Development of communication skills.
  • Planning, qualifying and the discovery process
  • The psychological factors of selling
  • Advanced sales skills       
  • The sales function and multi-sales channels
  • Ethics in sales management
  • Personal selling integrated 
  • Action steps the sale.
  • Information and equipment sales man.
  • The types of techniques and methods of sale.
  • sales and customer relationship management
  • Designing and organizing the sales force
  • Recruiting and selecting the right salespeople
  • Training and developing the sales force
  • Leading salespeople individually and in teams
  • Setting goals and managing the sales force's performance
  • Sales forecasting
  • Innovative thinking.

Who Can Benefit?

  • Sales & sales support personnel