code | MK12 |
ST Date | End Date | venue | fees | request |
---|---|---|---|---|
21/4/2018 | 25/4/2018 | Dubai | call us | |
25/8/2018 | 29/8/2018 | Cairo | call us | |
21/10/2018 | 25/10/2018 | Istanbul | call us | |
16/12/2018 | 20/12/2018 | Beirut | call us |
Course Objectives
Ø Solve marketing problems
Ø Develop an effective marketing plan
Ø Evaluate pricing strategies
Ø Manage the Product's Life Cycle
Ø Understand the components of an effective marketing communications mix
Ø Understand the impact of the Internet on marketing strategies
Ø Maximize sales force and distributor relationships
Ø Be familiar with the seven stages of new product development
Course Outline
Ø Marketing: The Big Picture
Ø Marketing strategies and Plans
Ø Product's Life Cycle management
Ø Market Segmentation and Effective Distribution Channels
Ø Promotion and Profitably
Ø The Seven stages of new product development
Who Can Benefit?
Ø Those who want to improve their marketing skills and relationships